I’ve been thinking about writing a series of posts about Big Data for months now… which is entirely too much thinking an not enough doing, so here we go. And, by Big Data we mean… Wikipedia offers a very computer science oriented explanation of Big Data – but while the size of the dataset is… Continue reading Big Data and Real Time – What I’ve Learned
Category: Analysis
Dumb On Purpose – Why Education is Failing
Seth Godin – without meaning to – has pointed at the root cause of the education slide in the US. Many people in the United States purchase one or fewer books every year. Many of those people have seen every single episode of American Idol. There is clearly a correlation here. Access to knowledge, for… Continue reading Dumb On Purpose – Why Education is Failing
My Internet Isn’t An Ad Platform
I’m a big fan of the internet. It is the single most disruptive technology in the history of mankind because it has the ability to disrupt so much of the old ways we did things. I’m a huge fan of Social Media, because it fully leverages the internet of things to enable human connections without… Continue reading My Internet Isn’t An Ad Platform
Being On Top, Safety and the King Of the Hill Conundrum
Did you play king of the hill when you were a kid? Of course you did. You remember what happened once you got to the top right? Everyone’s mission became to knock you off. Two kids who wouldn’t help each other out of a burning building would suddenly join forces to knock you off that… Continue reading Being On Top, Safety and the King Of the Hill Conundrum
SB 1070 – It’s Like I Tell My Kids: Decisions Have Consequences
Right off the bat, let’s all agree that something needs to be done to address two distinct issues. First, the violent drug wars in Mexico and their effect on the boarder region. Second, the influx of peaceful, hard working Mexican citizens who have entered this country illegally to find work and support their families. SB… Continue reading SB 1070 – It’s Like I Tell My Kids: Decisions Have Consequences
Are You Solving Your Customer’s Problem – Or Just Selling What You’ve Got?
I don’t care what kind of business you are running – I don’t care if you have 1 employee (you) or 50,000 – there is one question that matters more than any other. Are you solving your customer’s problem – or just selling them what you’ve got? Solving a customer’s problem is hard. And it… Continue reading Are You Solving Your Customer’s Problem – Or Just Selling What You’ve Got?
We’re Just Not That Into You: 5 Reasons Creating Content Isn’t A Social Media Strategy
Ask anyone about Social Media – what they are doing and what their strategy is and you will get a dissertation on all the places they have to create content. Twitter, Blog, Facebook Fan Pages, Newsletters, Yelp… Give me a break. Creating tons of content isn’t a social media strategy. It is just blasting your… Continue reading We’re Just Not That Into You: 5 Reasons Creating Content Isn’t A Social Media Strategy
Say Is Great – But Only Do Matters
Marketing and PR are invaluable to any company. They help you tell the story, get the word out and draw attention to your company, product, service and brand. What they don’t do, what they can’t do – and what they shouldn’t attempt to do is deliver on it. Marketing and PR all all about say.… Continue reading Say Is Great – But Only Do Matters
Social Media 2010 – Wow, This Is Hard
It is true of any “great new thing” – our initial estimate of the work required is drastically underestimated. There are a litany of examples: CRM ERP Service Oriented Architecture Outsourcing (particularly off-shore) Online Self-Service … Now, finally, we can add Social Media to that list. There have been a flurry of posts reacting to… Continue reading Social Media 2010 – Wow, This Is Hard
Social Media ROI – The Believers and Non-Believers
It appears the Social Media ROI conversation is heating up – and predictably it has split into two camps, the Believers and the Non-Belivers. The non-belivers are adamant that you simply can’t value conversations. The believers say you can because relationships are valuable. They are both wrong (and right). Let me try to clarify things… Continue reading Social Media ROI – The Believers and Non-Believers